Home
Hammerfest has been renamed to Home. Consequently, this change necessitates a new visual identity, prompting Home to commission Lama Lama for its development. The goal is to create a distinctive and fresh identity that reflects their fundamental values and is in harmony with the company's current phase.
We set out to find an identity that is both unconventional and sustainable. We aimed for a dynamic identity that can be further expanded upon in the future.
Everyone who works with and for Home should truly feel "at home" and have the sense that they can be themselves.
Distinctive, recognizable, and possessing its own visual language.
Home: “After having decided on a new name, it was time for a new look. The result is a bold, vibrant and inviting visual identity that marks our new beginning.”
